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Technology Tools for Author Platforms
Confused about what tech tools you need for your author platform? You’re not alone but this article for non-geeks will guide you through the essentials.
Marketing and Sales Process for Authors
When properly applied a marketing and sales process will deliver predictable results and will eliminate the “icky” feeling most authors have around the act of selling.
Author Branding Made Simple
Branding is just as important to Authors as for any business mode. Done correctly it will build on the work you will facilitate the sales of your first and subsequent publishing efforts.
Build Your Author Platform System
Successful authors have one thing in common, and that is an Author platform. This is what underpins the success of their first book and facilitates their next publishing project. A well-designed author platform reduces the marketing and sales efforts while improving
Using Personas to Define Your Ideal Reader
Personas, sometimes referred to as Avatars, are an amazingly powerful tool for creating your marketing messages that are laser targeted. Do this well and you will have sold your first 1000 books in no time at all.
