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Is Your Book Marketing Arse Up?
We see it all the time. Small business owners’ race off chasing the latest shinny marketing baubles in the vain hope that they will rescue their business BUT it never works. That’s because their marketing efforts aren’t built on solid foundations.
How Knowing Your ABC’s Can Unlock Business Growth
“It is 10 times easier, faster and cheaper to sell to an existing client than it is to sell to a new client”
Do You Have the Balance Right?
The reality is that we live in an offline and online World. The trouble is many businesses either have no or very little online presence while others spend most of their time and money on their online marketing.
Is your Marketing Support Team (or lack thereof) Holding you Back?
I’m guessing that the problem is many entrepreneurs are trying to build a viable business on the smell of an oily rag BUT that’s the hard, slow and risky way. You work your butt off to build a business that delivers you an income stream and becomes an asset that you can flip later but for most it will only bring heartache.
How to Align Content to Your Marketing and Sales Strategy
Sometimes you just have to state the bleeding obvious…content that doesn’t support your marketing and sales strategy is a total waste of time and money. Seems pretty obvious, however do you have a methodology of avoiding this all to common trap? Intertype’s 3 step formula will help you to keep your content on track
Buy Australian
With BREXIT in the UK and a new President in the White House trumpeting “buy American, hire American” it has become very obvious to me that all of us Aussies need to get on board and support the grass roots of our economy by buying Aussie made and Aussie owned.
Ditch the Envelope and Get Noticed
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5 simple tactics to turn your Christmas cards into powerful marketing tools
The key to marketing success is to stand out and get noticed…for all the right reasons. If you think an e-card is going to achieve this you need to think again. Last year my inbox and junk email folder was flooded with over 300 e-cards, naturally none of them were opened so from a relationship development perspective they were a total waste of time and effort.
The survey results are in…what your competitors are giving YOUR clients this Christmas
At Intertype we recently surveyed over 3,000 businesses to discover their plans for leveraging the Christmas season to help build relationships with their customers. There are some surprises in the results. Let’s drill down into each of the three questions
Is This Costing You Serious Dollars?
You can have the latest and most expensive equipment, amazing staff or a unique and world beating product or service however without this asset you do not have a business. This asset is the key driver of cash for every business which also establishes your business as a saleable (and valuable) entity.
List Posts
15/12/2023
Greatest Sale in new T-shirt collections
13/08/2023
