The Choice is Simple
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By: Ian Bosler
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31/07/2019
In business if you get the basics right, you're well on your way to business success. And one of the basics is to do “the right thing”…always. This holds true for all industries including the Printing Industry.
How to Create an Amazing Book Title
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By: Ian Bosler
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22/06/2019
There are many examples throughout history where books were written and published unsuccessfully... until they changed the title of the book. In fact, some authors have ONLY changed the title of their books and have become best sellers after their first printing sold just a few copies.
Do You Know What To Do Next?
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By: Ian Bosler
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29/05/2019
Having grown our printing and publishing business from scratch meant that many of our systems and procedures where in need of some tidying up and being properly documented. Having done so has put us on another growth cycle.
Fake or Credible?
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By: Ian Bosler
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30/04/2019
Building credibility is vital to business success. It is a key building block to building trust and we all know that people only buy from people they “know like AND trust”. If you lack credibility you're unlikely to make sale, it’s as simple as that.
Best Marketing Communication Tools
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By: Ian Bosler
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25/03/2019
Every day each of us is bombarded with over 3000 marketing and branding messages. This cacophony of noise along with the million and one so called “marketing gurus” leads to confusion on the best way to communicate to potential and existing customers.