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Who Else Wants More Customers?
I spend a lot of time networking and a lot of time reading business forums and connecting with the business owners that I meet. A common question that people ask is how do I get my customers? It's a perfectly valid question. Without customers purchasing your product or service you don't have a business. If you're not making any money then you're very quickly going to go out of business.
How to Write Articles and Blog Posts…the Easy Way
It’s a fact. The search engines love content and the community you serve loves content that delivers value. By creating value delivering article and blog posts you can kill the “two birds with one stone”. The trouble is; creating articles can be a very time consuming process…until now. This article shows how I turn out 500 word “value delivering” articles in under 30 minutes.
The Lazy Business Owner’s Guide to Lead Generation
Effective Lead generation is make or break for every single business. If you don't attract new leads then you are going to struggle to stay in business for the long term. Yes, selling is obviously important but without leads in the first place you have no one to convert.
Mind the Credibility Gap
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Is Your Book Marketing Arse Up?
We see it all the time. Small business owners’ race off chasing the latest shinny marketing baubles in the vain hope that they will rescue their business BUT it never works. That’s because their marketing efforts aren’t built on solid foundations.
How Knowing Your ABC’s Can Unlock Business Growth
“It is 10 times easier, faster and cheaper to sell to an existing client than it is to sell to a new client”
Do You Have the Balance Right?
The reality is that we live in an offline and online World. The trouble is many businesses either have no or very little online presence while others spend most of their time and money on their online marketing.
Is your Marketing Support Team (or lack thereof) Holding you Back?
I’m guessing that the problem is many entrepreneurs are trying to build a viable business on the smell of an oily rag BUT that’s the hard, slow and risky way. You work your butt off to build a business that delivers you an income stream and becomes an asset that you can flip later but for most it will only bring heartache.
How to Align Content to Your Marketing and Sales Strategy
Sometimes you just have to state the bleeding obvious…content that doesn’t support your marketing and sales strategy is a total waste of time and money. Seems pretty obvious, however do you have a methodology of avoiding this all to common trap? Intertype’s 3 step formula will help you to keep your content on track
Culinaire…an Aussie Success Story
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